Toyota Canada recognized by Canadian Black Book with multiple 2026 Best Residual Value Awards, including both Overall Brand Awards

TORONTO, February 12, 2026 - Toyota Canada has received eight Canadian Black Book (CBB) 2026 Best Residual Value Awards, including the Overall Brand awards in both the Car and SUV/Truck categories.

The CBB 2026 Best Residual Value Awards measure vehicle values into the future. These awards recognize which vehicles are expected to hold the largest percentage of their MSRP 48 months after the original date of purchase. The awards are presented across 20 categories, including cars, trucks, SUVs, PHEVs, and EVs, recognizing models that demonstrate strong value retention, reliability, and long-term market relevance.

“Being recognized by Canadian Black Book with eight awards this year speaks to the sustained strength of our lineup and the loyalty of our customers across Canada,” said Robert Tsang, Vice President, Marketing and Sales, Toyota Canada. “We are sincerely thankful for their continued trust, and we remain committed to delivering vehicles that provide lasting quality and long-term value.”

Toyota and Lexus were recognized with the following 2026 Best Residual Value Awards:

Overall Brand Award: Car – Toyota

Overall Brand Award: SUV/Truck – Toyota

Mainstream Car: Toyota Prius

Small/Mid-Size Pickup: Toyota Tacoma

Full-Size Pickup: Toyota Tundra

Luxury PHEV: Lexus NX 450h+

Mainstream Sports Car: Toyota GR Supra

Mainstream Mid/Full-Size SUV: Toyota Sienna

About Canadian Black Book

Canadian Black Book has been providing vehicle values to the Canadian automotive industry for more than 60 years. Through the company's growth, it has evolved into a leading provider of vehicle valuations, residual value forecasts, and VIN decoding services. As 'The Authority' for vehicle values, the Canadian Black Book values are utilized by both dealers and manufacturers, as well as leasing, finance, insurance, and wholesalers. By utilizing the Canadian Black Book Enhance Vehicle Matching (EVM) solution, the industry will be able to better decode 17-digit VINs down to the specific trim package of the vehicle, thereby allowing for a more precise valuation of the vehicle. 

About Toyota Canada Inc.

Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota has sold over 7 million vehicles in Canada through a national network of 287 Toyota and Lexus dealerships. Toyota is dedicated to bringing safety, quality, dependability and reliability to the vehicles Canadians drive and the service they receive. TCI’s head office is in Toronto, with regional offices in Vancouver, Calgary, Montreal and Halifax, and parts distribution centres in Clarington and Vancouver. Toyota also operates two manufacturing facilities in Canada. Having produced more than 11 million vehicles, popular Canadian models built at these facilities include Toyota RAV4 Hybrid, Lexus RX and RX hybrid, as well as Lexus NX and NX hybrid. The company has sold more than 35 million electrified vehicles worldwide and is the number one seller of electrified vehicles in Canada.